Back to the Future Day, Girl Power and Racing to the Finish

Lynch Archer PR translated pop-culture trend into exclusive People NOW coverage and the front page of People.com for Back to the Future Day on October 21. Ryan Friedlinghaus gave viewers a behind-the-scenes look at his collaboration with will.i.am: the delor.i.am.
CR2dTV8WoAAvRg7People NOW video.

Ryan will be signing autographs at the BASF Automotive Refinish booth alongside icon Jay Leno and racing icon Richard Petty.

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YouTube Beauty and Lifestyle phenom Sierra Furtado gave Tiger Beat an exclusive Q&A interview.
10724636_550336111788206_631757754_nTiger Beat article here.
Things got sweet in episode three of Awesomeness TV’s Beauty and the Band starring Sierra and The Vamps. The group iced some cupcakes… yum!
7-Time AMA Supercross Champion Jeremy McGrath rounds out the 2015 LOORRS season with final 2 races at Lake Elsinore Motorsports Park. He finished 4th on Saturday and 9th in the Cup Race. Congratulations, Jeremy!
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Product Media Events‘ December 3rd date is shaping up media wise with close to 30 outlets already confirmed, with up to 50 expected.

12141746_1071744122849439_6170158224641131695_nE-mail leila@lyncharcherpr.com to apply for your media credentials now!

Musician Etch announced her new single “Been There Done That” is dropping on November 18th. Congratulations Etch! We can’t wait to hear it.

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New York Times to AwesomenessTV with Sierra Furtado and The Vamps

Outstanding NEW YORK TIMES feature on Jason ‘Poo Bear’ Boyd discussing the evolution of his career as a songwriter and his role in co-writing and guiding the musical direction of long-time friend Justin Bieber‘s album “PURPOSE” out on November 13.

New York Times article.

Wesley Stromberg released the music video for “Fire” with his co-project The BalCOny. Jack McColl who directs.

YouTube Lifestyle and Beauty guru Sierra Furtado‘s tour press from the GIRLS NIGHT IN continues with our favorite break of the week being this feature piece from the University of Central Florida‘s KnightNews.com in Orlando, FL, the Alma Mater of our CEO Cheryl Lynch!
CRExuseWcAAWEdqKnightNews.com here.
AwesomenessTV’s Beauty and the Band releases their second episode with Sierra getting a guitar lesson from the Vamps!
Product Media Events announced an exciting new media event where brands and products are able to connect one-on-one with top tier media outlets, product placement execs and social influencers!  The December 3rd event features product categories focusing on teen beauty and fashion; recreation, sports and fitness set in a fun interactive, environment.  Activate. Engage. Educate.
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LAPR client West Coast Customs readies for the Super Bowl of the automotive aftermarket world – SEMA 2015, taking place the first week in November.  The car customizing giant takes up to 10,000 feet of booth space and brings a replica of the 60,000 square foot facility to Las Vegas!