The Big One is Coming!

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We are gearing up for the biggest rematch of the year! Anderson Silva vs Chris Weidman in UFC 168!  And it’s all going down at the MGM Grand in Las Vegas during New Years Eve weekend!

Of course the last fight lead to a very upset LAPR staff as Silva was knocked out by Weidman, but there’s no stopping Silva this time around!

Needless to say, this is the big one people! And we at LAPR/Team Silva are ready for it! Are you??

 

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Thrilling week for LAPR- Interviews and Upfronts

The Lynch Archer PR offices have seen non-stop action since the last blog post.

BBLA model Arika in her ring girl uniform

After the great Mayweather fight in Las Vegas, client Bikini Brigade LA headed back home. The ladies worked the fight as ring girls, modeled and promoted products at the Supercross finals, and got to attend hot new club Hakkasan where Calvin Harris and Tiesto performed. They even ran in to Neil Patrick Harris!

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At the supercross finals, client Jeremy McGrath was able to reveal the winner of his $20,000 scholarship. It was Alex Northcutt, who will use the money to further his education and pursue his dreams of working within the motorcycle/ motocross industry. Congrats, Alex!

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The LAPR social media and events team treated themselves to a night out to celebrate the anniversary of the London Hotel in WeHo. It was a great event with some old friends and some new opportunities.

Lynch Archer then celebrated Mother’s Day! A great reminder to thank all our clients, clients’ wives, and our own moms for always being there for support.

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LAPR was delighted to be invited back to ESPN’s Sports Nation with client Matt Barnes. He was even in-studio for their surprise Taco Tuesday skit, where Matt got to chow down on a taco during the commercial break.

Though Matt suffered a great loss already in this playoff season, he was able to make an impressive 30 points in his last game. He has spent the last few weeks opening up to the media about his future as an NBA player and the future of the LA Clippers team. He will be a free agent this summer, but has made it known that he and his family love LA. Being a UCLA grad, Barnes has strong roots in the area. For a taste of his media talks, check out one interview with ESPN here: http://espn.go.com/espnradio/play?id=9275303

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CEO Cheryl was in NYC for the TV upfronts. She and the LAPR team will attend several meetings with potential clients along with helming some network duties.

Cheryl and Irma in NYC

The WME Tennis Classic is finally just around the corner! The annual event lets us catch up with old friends from the Bogart Pediatric Cancer Research Center. LAPR loves to do charitable events with them, as theirs is a great cause that helps children with cancer. The tennis classic will feature many celebrities who will come out for a day of doubles tennis in the sun.

Other than TV pitching in NYC and Hollywood events in LA, the team has their sights set on plenty more to keep them busy in the next few weeks including Cannes Film Festival, Billboard Music Awards, ESPYs, the Fast and the Furious premiere, The Hangover premiere, and much more!

Please come back soon for more updates!

 

 

Ronda Rousey: Lynch Archer PR Exclusive with UFC’s First Female Champion

First UFC Female Champion Ronda Rousey Tells Her Rags to Riches Story in Quest Nutrition Exclusive

"Nothing Is Impossible" and no one proves that better than Ronda Rousey right now.

“Nothing Is Impossible” and no one proves that better than Ronda Rousey right now.


Los Angeles, CA – LAPR’s client Quest Nutrition presents “Ronda Rousey – On a Quest from Rags to Riches” by Michael Mardones and Daniel Goland. Quest sponsored this incredible behind-the-scenes look at the world’s greatest female fighter as Ronda geared up for her first major UFC fight.

“Quest is committed to inspiring and motivating people to greatness. Ronda has shown that anything is possible and is a true inspiration to athletes everywhere,” said Quest President Tom Bilyeu.

Rousey had plenty of opportunities to quit and not chase her UFC dreams when she had no money, food, gas or even clean clothes. Despite everything, Ronda refused to give up.

Through the compelling YouTube documentary, viewers go behind the glitz and glamour to see someone who trains and works at her craft 24/7. Rousey’s story is a culmination of fighting for survival, for life and for her passion.

Watch the documentary now at http://www.youtube.com/watch?v=vJ6UlxD8rIM.

We’re also excited to announce that Ronda has signed a representation deal with WME, William Morris Endeavors and we hear she may be in the upcoming Fast & Furious 6! 

Lynch Archer PR Entertainment and the LAPR staff congratulates Ronda Rousey on all her success and wish her the best of luck!

About Lynch Archer PR Entertainment: LAPR is a progressive, award-winning, full-service marketing, promotions and public relations agency. Providing outstanding account service, exceptional media results and on-budget account deliverables since 1995, Lynch Archer PR serves a unique and varied clientele within the categories of: • Talent • Events/ Destinations • Motorsports • Film/TV • Sports • Consumer/ Lifestyle Brands.
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