Weekly Round-Up

This past week was a music heavy week for Lynch Archer PR clients. Justin Bieber‘s single “What Do You Mean?” co-written by LAPR friend Jason “Poo Bear” Boyd, debuted at number one on the Billboard Hot 100 chart. The song is only the 23rd to ever debut at number one in the chart’s 57 year history. A big congratulations to Poo Bear and Justin.

What Do You Mean?NY Times, Bieber talks about Poo Bear here.

Love & Hip Hop Hollywood season 1 star, Masika Kalysha, dropped her new single, “Andale” featuring Fetty Wap. iHeartRadio, HustleTV, and TMZ caught up with her.

Masika CollageWatch the interview.

In September, This Boy That Girl performed at the Room 5 Lounge in Los Angeles. The brother-sister duo also interviewed each other for PopMania.

TBTG Watch the interview here.

The Balcony played at the More Than a Cone Art Festival on September 11. The festival was held at the Autry in Los Angeles and proceeds went to help raise awareness about pet adoption. Kenny Holland and Wesley Stromberg played an acoustic set for the audience.

More Than a Cone festivalView The Balcony’s US and European tour dates here.

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LAPR LATINO CROWDFUNDING CAMPAIGN

In 2013 working under the FORBES Most Powerful Celebrity and NUVOtv Chief Creative Officer Jennifer Lopez, Torres Lynch is credited with growing the cable net’s media impressions to 600+ million while also increasing the net’s presence within it’s respective social media platforms by 82% in  six months .

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Launching the first and only English-language network providing programming to the bi-cultural Latino audience, Torres Lynch has ALREADY worked to diversify film, TV and the digital arena.

 

WHO WE ARE

LAPR Latino is poised to become a transformative company in promoting and advocating for all types of Latino talent, with progressive, thought-provoking PR and marketing solutions.  With the proper and necessary funding, LAPR Latino would be poised to create relevant brand campaigns for the Latino American community which by the year 2050 will represent about 31% of the US population.

You can find more information on LAPR Latino HERE

We are working to raise venture capital for this important endeavor — please share, post, like, pin, instagram and tweet about us!!

 

Lynch Archer PR Heads to the VMAs

Following up on a busy weekend of pre-Emmy events, LAPR paused our focus on television and switched our sights to the music scene as they attended the 2014 MTV Video Music Awards.

Famous for striking controversy and Monday morning conversation, the 2014 VMAs was set to be another highly-talked about event with performances from Nicki Minaj, Ariana Grande, Jessie J, Taylor Swift, Usher, Sam Smith, Maroon 5, Rita Ora, Iggy Azalea, and Beyonce to take place.

emmy ext 2But it’s not just the music that people talk about, and like every event, it’s not just who you are, but what you’re wearing.  Arriving at The Forum in Inglewood, California, LAPR and client Beau Casper Smart took to one of the most active red carpets there is, filled with thousands of fans, musical performances, and media.

Beau emmys interviews watermarkSmart recently was the choreographer on Nicki Minaj’s music video for her new single “Anaconda”, that broke a Vevo record this weekend for most views within 24 hours, beating out previous record-holder, Miley Cyrus’s “Wrecking Ball.”

Named the Creative Director for the VMAs opening number, “Bang, Bang” featuring the “Anaconda,” artist Nicki Minaj along with Ariana Grande and Jessie J, Smart set the event off with the jaw-dropping act that immediately had people talking.

With names like that associated with his work, Smart had lots to talk about with Red Carpet media like Entertainment Tonight, VH1, and E!.

You can watch the performance of “Bang, Bang” here on MTV.  

beau posing vma

MTV’s Video Music Awards are chosen by the fans, and the fans were certainly highlighted on the VMA’s Red Carpet. Smart took time from posing for media to grab selfies with fans before heading into the event.  He was joined on the Red Carpet by such celebrities like Tyler Posey, Nina Dobrev, Wiz Khalifa, Amber Rose, The Kardashians, and Gwen Stefani.

celebs vmas

Both Beau Casper Smart and Lynch Archer PR had an excellent time at the event, and you can check out our Facebook, Instagram and Twitter for more behind the scenes action from our night at the 2014 MTV’s Video Music Awards.

Our Top Moments of 2013

It’s New Year’s Eve which is the perfect time for us to take a look back at the incredible 2013 LAPR had.

Quest Nutrition/Quest Bars on Extra TV with Los Angeles Clippers’ Matt Barnes and Lakers’ Steve Nash. Maria and Mario loved the bars too! 

quest nutrition extra tv

Learn more about Quest Bars at: http://www.questproteinbar.com/
 

Grammy award winning producer Rodney Jerkins and singer-wife Joy Enriquez on HuffPo Live.

rodney jerkins huff po liveWatch the full interview here.

 

Creative Director/Choreographer Beau ‘Casper’ Smart talks NUVOtv show ‘A Step Away’ on HLN Showbiz Tonight

beau casper smart hln showbiz tonightFull interview here.

Jennifer Lopez’s dancers’ (the JLoDancers) perform and interview on Access Hollywood Live with Billy Bush

a step away jlodancers access hollywoodRead more here.

Global Grind, local and national news channels and more came out to Matt Barnes & Snoop Dogg’s First Annual Atheletes v Cancer Celebrity Flag Football game.

Celebrities and Athletes arrive on the red carpet for the 1st Annual Matt Barnes and Snoop Dogg Celebrity Flag Football Game to benefit Athletes vs. Cancer at Palisades High School in Pacific PalisadeCheck out what went down here.

On set of Anderson Silva‘s shoot for GQ magazine.

anderson silva

 

Troy Lee Designs launch event for their Peter Fonda line with tons of fashion & action sports press

troy lee designs peter fondaRead more here.

Jeremy McGrath press roundup for the 2013 and 2014 season continues to grow in Motorcycle USA, Motocross and more

jeremy-mcgrathRead about it here

Emblem 3 win Choice Breakout Group at the Teen Choice Awards 2013

emblem3-teen-choice-awards-2013More here.

American Music Awards with Jennifer Lopez for her infamous Celia Cruz tribute performance

 

 

american music awards jennifer lopez

Automotive News, Aftermarket News, Automotive Industries and more cover the emerging clean air technologies company ACAT Global

acatFull article here.

Hollywood Reporter, Access Hollywood, Extra, E!, Variety, Deadline and more cover the news that Jennifer Lopez is the new Chief Creative Officer of NUVOtv

More here.

Honorable mentions include Alternative Press Broadcast with Anjelah Johnson, Hangover 3 Premiere with Matt Barnes and Deandre Jordan, and Oscars 2013.

All-in-all it was nothing short of an amazing year and we hope all of you are looking forward to 2014 as much as we are!

 

 

 

BELIEVE Movie Premiere

BELIEVE Movie Premiere

Lynch Archer PR staff and CEO & Founder Cheryl Lynch attended the huge BELIEVE movie premiere with clients and hit what was one of the biggest red carpets of the year with Justin Bieber (cue fan girls).

Make sure you follow us on Twitter & Instagram @lyncharcherpr for up to date photos of clients and celebs hitting the carpet and attending the premiere!

Here’s a few to give you an idea!

Client Beau Casper Smart being interview by AP on the purple carpet:

believe2

 

 

The Big One is Coming!

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We are gearing up for the biggest rematch of the year! Anderson Silva vs Chris Weidman in UFC 168!  And it’s all going down at the MGM Grand in Las Vegas during New Years Eve weekend!

Of course the last fight lead to a very upset LAPR staff as Silva was knocked out by Weidman, but there’s no stopping Silva this time around!

Needless to say, this is the big one people! And we at LAPR/Team Silva are ready for it! Are you??

 

The Hobbit Premiere!

LAPR hit the hottest Hollywood premiere last night: THE HOBBIT!  The Middle Earth inspired black carpet took over Hollywood Boulevard in front of the Dolby Theatre.  Fans were lined up with Lord of the Rings and Hobbit paraphernalia , some waiting over 10 hours just to meet their favorite Hobbit actors.

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Following the movie was a Hobbit inspired and exclusive after party with Hobbit themed food, drinks, and ambiance.

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Our best dressed from the event were…

Orlando Bloom who plays Legolas and Evangeline Lilly who plays Taurin.

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The night ended with a surprise performance by Ed Sheeran!

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